Showing posts with label sales. Show all posts
Showing posts with label sales. Show all posts

Saturday, November 8, 2008

Fallout 3 Ships 4.7 Million in First Week - One Third of a BILLION DOLLARS!

I'm silly stoked about this game. I was a huge fan of the original Fallout, and the reviews of Fallout 3 have been incredibly high. The gaming industry just continues it's meteoric rise. I think the industry will be pretty recession proof, as  gaming is fun and relatively inexpensive.

YAY! STAYCATION WITH MY PLAYSTATION!

F3 is perfect proof of this. It doesn't have NEARLY the name recognition of Halo or GTA (the last Fallout game was released on PC TEN YEARS ago), yet it's still pulling down Halo 3 numbers.
Last week's launch of Bethesda Softworks' "After-the-Bomb" role-playing game Fallout 3 was, appropriately enough, explosive. The publisher took a victory lap today by announcing some early statistics for the game. Bethesda said that it shipped roughly 4.7 million copies of Fallout 3 around the world last week.


read more | digg story

Thursday, October 11, 2007

NPR Podcast: "Video-Game Actors Seek a Bigger Share of Profits"

OK, I know the title is kinda "duh". Of COURSE performers are going to want a bigger share of profits, but NPR does a really decent job of explaining why.

When you examen the economies involved on video gaming, it's getting harder to deny that actors should receive either a better buy out or some small residual pool.

I know it's an extreme example of success, but Halo 3's sales are indicative of where "block buster" money is going (since it's not going to movie studios).
*First Day estimates of $170 Million (Spiderman 3 did 150 it's opening WEEKEND).
*First Week Sales of $300 Million (or roughly three times the total box office).
*Drove console sales, resulting in an average doubling of XBox 360's sold week over week.
*Estimated 4500 years of man-hours spent on XBox Live.

So what did the actors get paid?
Well outside of those on the IMDB page for H3, most likely some derivative of scale.
Best case being maybe 3x scale, or about $2100 per four hour recording session, and I doubt that many were paid that well.

And that's it. Nothing else.

One of the big arguments against residuals is risk. Game producers are never guaranteed revenue, and with budgets now approaching and exceeding movie budgets, it can be a scary proposition to put out a game that people might not buy. Production also claims that there wont be additional revenues like movies have (from theatrical, to cable, to DVD, etc).

Fair enough, but I think games do enjoy additional revenues. They're all just game related. Halo 3 is currently a $60 game exclusive on the XBox 360. If MS is smart they'll cut prices on the game around the same time as a big PS3 game comes out (so we should see a brief surge). Next we should see a three game special edition box set with all of the Halo games, so we can re-buy all of that content. After a couple months the game should be ported to Windows PC's, where we'll see another small market surge for the game. So, even if Halo 3 had a $100 million production budget, it was already into profit territory in the first day, and we'll probably see about a year's worth of sales.

I mean even the Wii will play old original Nintendo games at about $5 a pop, so I'm not sure how that's not additional revenues...

Now to be fair, Halo 3 is the exception not the rule. Halo was also made by Bungie, which is owned by Microsoft (well not any more, but at the time), so all of that profit is probably being rolled back into the fact that MS sells it's console at a loss (as does Sony, but not Nintendo).
However, all that being said, I still feel like there is some room to start including baby-step residuals into these contracts. Why not set up the pool after production costs have been met? Basically anything to further reward products that do well, which would attract more talent, probably improve the product, sell more games, attract more talent, etc, etc, etc.

Anywho, here's the link to NPR's story. Give it a listen.

MAN, that was A LOT of typing...


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Wednesday, October 10, 2007

More Bands Following Radioheads Example

So of course there's the NIN announcement, but the Telegraph is reporting on even more groups wading in after Radiohead (you should actually be downloading their new album now instead of reading this, unless you're reading this while WAITING to download their new album). For me, this is probably the most exciting development in distribution since the original Napster debuted.

Oasis has already announced that its next single, Lord Don’t Slow Me
Down, will be available only to download for 99 pence. Meanwhile
rumours abound that Madness, a band with a loyal fanbase amongst
40-somethings, is considering giving away its next album for free.

MADNESS?!?!?
ARE YOU KIDDING ME?!?!?
ONE STEP BEYOND?!?!?!
I'M SO THERE!!!



*ahem*

Labels are going to have to get savvy PDQ, or they'll be going away.

And right now, I can't really say they'd be missed...

READ THE REST @ TELEGRAPH.CO.UK


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Sunday, September 2, 2007

Piracy hurts Box Office? ... Even During Record Setting Summer?

There is a fantastic article up over at Ars Technica that pretty much sums up how I've felt about the MPAA/RIAA's war on "Piracy".


Despite concerns about the extent of piracy, the movie business has
pulled in record revenues this summer, earning more than $4 billion in
box revenues in the US alone.

Media by Numbers, which tracks such things, estimates that the industry will rake in $4.15 billion
(PDF) by the end of Labor Day. That's despite record-high average
ticket prices of $6.85, up $0.30 from a year ago. That's even despite
claims that piracy is on the rise, and it's harming the industry.

It couldn't be that the movies were just a lot better this year?

It goes on to talk about the lack of forward thinking for technologies. Pretty much the same trap that the Music industry fell into around Napster. If anyone had embraced mp3 back then , I don't think music would be as de-valued as it is today (at least in album form).

Watching the Movie industry scramble to come up with newer and more confusing copy protections (which are usually cracked within weeks
09-F9-11-02-9D-74-E3-5B-D8-41-56-C5-63-56-88-C0), is pretty self destructive. These measures only serve to stop average consumers from using the content in a legitimate manner. Trust me, anyone who really wants to get around these copy protection schemes will be able to, but those just looking for the convenience of popping in a cassette tape will be sorely disappointed. Something tells me it'll most likely get worse before it gets better.

It's all wrapped up in this "consumers are pirates" mentality (read here for my take on "piracy"). Just because suits can't understand what this technology means, it perpetuates this idea of everyone trying to steal from them. If they would just consider this from a consumers point of view, for just a second, they could stand to make SO much more money. I'll give you two options:

1. Drive to store. Browse limited selection. Pick best of what they have. Wait in line at cash register. Pay, and then be asked for your receipt as you leave by big burly rent-a-cop that saw you pay. Drive home. Spend about 5 minutes or so dealing with plastic wrap, stickers, tabs. Pop DVD in player. Sit through trailers. Sit through commercials. Sit through FBI Warning. Sit through commercial telling you Piracy is wrong. Get to Disc Menu. Play movie.

2. Browse for exactly the movie you want online. Wait about 3-4 hours for it to download (over broadband of course). Burn it to disc. Pop it in DVD player. DVD menu pops up. Watch Movie.

Now, obviously today option 1 is legit Best Buy style, and option 2 is file-sharing, but what if some forward thinking exec saw option 2 and said "Wow, the consumers have already created a business model for us. All we have to do is slap a price tag on it".

Let's say option one is $14.99, and option 2 were $9.99 (no packaging, no shipping, no stocking, no paying snotty employees - just pure profit after data costs) which one would you rather patron?

Check out the Ars Technica article it is a great summary of whats going on, and where we could be.


Monday, August 6, 2007

Survey says: only DRM-free music is worth paying for

I don't trust surveys.

Numbers can be generated to support any claim (83% of all people know that).

Still, doesn't mean I wont link to a survey with results I agree with!

"A survey of general music consumers shows that concern about the negative effects of DRM are on the rise, and that consumers are beginning to rule out purchasing DRM'd music in big numbers."

read more | digg story

Wednesday, May 30, 2007

Analyzing Music's Downward Spiral...

Two interesting articles for you.

First is an examination of the trends facing the music industry at large over at the Wall Street Journal (sample up but subscription needed). Like all "know it all" articles some of the analysis is a little flawed, but with as complicated a market as music, what analysis ISNT going to be a little flawed.


Second is a response to the WSJ over at Business Week, which I think is much more apt at explaining the current trend. Paraphrasing for Aaron Pressman, We buy a lot of shit. A LOT! There just isn't enough time in the day to actually watch/listen/read/play all the shit we buy. Eventually we learn this lesson and buy less shit. Done.

Check out his article here.
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Saturday, May 19, 2007

Audiobooks Are Getting Hip!

Two quick stories for ya'll in this post.

The first is from Business Week, about the Netflix of audiobooks, Simply Audiobooks.

"Today, the 47-employee Toronto-based company is the most successful independent player in the online audiobook rental market. That market consists of about 10 independent players, including booksfree.com and jiggerbug.com, that compete with mainstream book publishers like Random House as well as offline mom-and-pops operating in brick-and-mortar locations."

Check it out here.

The second is from Open Culture about audiobook pricing becoming more sensible.
"Until recently, the book world applied an irrational logic to downloadable audiobooks and podcasts. As we noted back in February, the paper version of the bestselling business book, The Long Tail, ran consumers $16.47 on Amazon. And yet the cheaper-to-produce audio version implausibly amounted to $31.95 on iTunes and $27.99 on Audible. Did it make sense? Hardly!"
Check it out here.
someaudioguy some audio guy voice over narration audiobooks announcer reading voice acting recording production

Saturday, May 12, 2007

Trent Reznor on latest album, "true fans", piracy

I post a lot about Reznor. I'm a pretty big NIN fan, and have been since Downward Spiral. I also really dig on his politics, and really appreciate how forward thinking he can be. Just looking at the recent usb drive debacle/brilliant marketing strategy shows me that he's keeping himself abreast of the market, and trying to find value in it.
Simply put he makes good music, and seems to have a knack for making money.

But even he needs to bow to labels and market forces. Doesn't mean he's happy about it.

In true Reznor fashion, he's surprising/refreshingly candid about the business that pays him.

Taken from the NIN website:

"Posted on [05_13_2007]

As the climate grows more and more desperate for record labels, their answer to their mostly self-inflicted wounds seems to be to screw the consumer over even more. A couple of examples that quickly come to mind:

* The ABSURD retail pricing of Year Zero in Australia. Shame on you, UMG. Year Zero is selling for $34.99 Australian dollars ($29.10 US). No wonder people steal music. Avril Lavigne's record in the same store was $21.99 ($18.21 US).
By the way, when I asked a label rep about this his response was: "It's because we know you have a real core audience that will pay whatever it costs when you put something out - you know, true fans. It's the pop stuff we have to discount to get people to buy."
So... I guess as a reward for being a "true fan" you get ripped off.

* The dreaded EURO Maxi-single. Nothing but a consumer rip-off that I've been talked into my whole career. No more.

The point is, I am trying my best to make sure the music and items NIN puts in the marketplace have value, substance and are worth you considering purchasing. I am not allowing Capital G to be repackaged into several configurations that result in you getting ripped off.

We are planning a full-length remix collection of substance that will be announced soon."


I just plain DIG that!
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