Tuesday, July 1, 2008

Google and Creator of ‘Family Guy’ Strike a Deal for Online Distribution of Original Content

New York Times is reporting on Seth Macfarlane's new show 'Seth MacFarlane’s Cavalcade of Cartoon Comedy' which is now set to be distributed solely through Google online.

From NYT:

The innovative part involves the distribution plan. Google will syndicate the program using its AdSense advertising system to thousands of Web sites that are predetermined to be gathering spots for the Family Guy target audience, typically young men. Instead of placing a static ad on a Web page, Google will place a “Cavalcade” video clip.

read more | digg story

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