Tuesday, July 17, 2007

Internet Income Big Issue as Hostile Hollywood Labor Talks Begin, Are We Looking at a Strike?

Hollywood Today has a long and well written article on the impending WGA negotiation, and it's impacts on "New Media". I see these being instrumental to the future of the entertainment industry, especially as the people that actually create this content seem to get hosed on every new platform that emerges (Cable, Home Video, etc).
Now some people think that October is going to be the hot month, but I think it's more likely that serious action wont be taken until actors contracts are up in June 2008.

"With the threat of a strike looming, tense talks kick off today between movie and TV producers and unionized script writers over . While aimed at a contract expiring in October, some insiders believe that ultimately the acrimonious battle over digital compensation could push a final agreement to June 2008, when actor’s contracts are up as well.

That could set the stage for an epic labor showdown in Tinseltown pitting corporate owned, bottom-line oriented management — facing a rapidly changing marketplace – against creative talent (writers and actors) who feel short changed seeing their work pop up on broadband, digital, online, wireless and in other new media markets."

While I do believe something NEEDS to happen here, I'm just not convinced that a strike will accomplish anything. One thing I've learned using these here intarwebs, is there's a lot of user generated (NON UNION) entertainment to consume. Just like the last big strike left us in this reality show hell, I think production will find ways to produce content, and will be able to wait the unions out (thereby "winning" the right to shove another crappy contract down everyone's collective throats).

It's just really frustrating, as there's so much more money to be made out there, and production and unions just seem more interested in "winning"...

Anywho, read on. It is a great write up on what got us to this point and what the potential out comes could be.


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